A vast amount of communication happens online. We meet friends, we solve disagreements, we discover new businesses, and we read the news. We even spend our leisure time online. It’s inevitable, therefore, that reputation management happens mostly in the online space; in fact, the terms reputation management and online reputation management are now virtually synonymous.
So reputation management happens online because that’s where the majority of our communication happens. Since people choose to interact on online platforms, reputation management companies use social media and SEO tactics to achieve their goals.
With a good reputation management plan, you can clear the way for positive messages to have the maximum effect. When people already believe in your company’s mission your content will reach more of its readers.
Luckily, reputation can be improved over time. But it takes a lot of hard work and consistency to achieve results. If you are facing a full-blown crisis or a bout of negative publicity, there are steps you can take to turn your search results around and rebuild your online reputation.
Analyze the damage:
Take a moment to assess the extent of the damage. Before you take any actions to respond to the damage, track existing and new press, research what is being said about you, and touch base with any investors or stakeholders.
This is the time to turn the situation around. Regaining control often starts with an apology. Issue a statement apologizing for any wrongs that may have been committed, and continue to update the situation as it progresses.
Create a recovery roadmap:
Oftentimes simply issuing an apology is not enough to recover from a bad online reputation. Once you’ve done all you can do to immediately try to improve the situation, start thinking about long-term strategies, such as creating and promoting positive content.
The ABRSM is known for its examination services to music, students at different parts of the globe. It is based in London, United Kingdom,
The Gulf Petrochemicals and Chemicals Association (GPCA) represents the downstream hydrocarbon industry in the Arabian Gulf
HSBC, is an investment bank which provides financial bank. It is said to be largest bank in Europe.
A British multinational beverage alcohol company, Diageo plc headquartered in London. It has offices and branches in around 180 different nations and produces alcohol in 140 sites across the globe.
Dubai Airports Company is the airport authority that owns and manages airports in Dubai, including the Al Maktoum International Airport and the Dubai International Airport
A loyalty points company associated with British Airways. These are used for shopping, hotel bookings, flight bookings, car rentals etc.
founded in 1988 has over 400 International students centres in more than 100 countries. It promotes the education of the USA.
health and care company founded in 1947 it generates a revenue of 12.32 billion. Headquarter in London It has over 33 million customers. It is ranked 5th best company in the UK by LinkedIn in 2019. It has a total asset worth 16.106 billion.
It has its headquarters in London and operates in more than 40 countries around the globe. Provides solutions that aim to enhance the teaching and learning experience for everyone.
One of the ancient university in the world publishes over 2500 books in a year and distributes to 200 countries 50 academic journals across a variety of subjects many of the journals.
TD Bank, N.A., a renowned American bank as well as a subsidiary of the Canadian multinational Toronto-Dominion Bank.
It is a major bank in Scotland It has its headquarters in Edinburgh. The CEO is Allison Rose the number of employees as of 2019 are 71,200.it has over 700 branches.
It is a commercial bank in the UK. Established in 1968, owns more than 960 branches and offers a 24-hour online banking facility to more than 7.5 million customers.
Intel, an American multinational firm headquartered in California in Silicon Valley. It supplies microprocessors, Motherboards, chipsets It is ranked 46 in 2018 by Forbes.
Medela has 18 subsidiaries in Europe, North America and supplies products in more than `100 countries It has its headquarters in Switzerland it was formulated in 1961.